ecoSPIRITS Launches in Argentina, Bringing Circular Spirits Packaging to Latin America

Buenos Aires 14 October 2025 ecoSPIRITS has partnered with 1719co and one of Latin America’s leading bar industry figures to launch closed loop packaging for spirits across Argentina. Under their company name, 1719co, Patricio (“Pato”) Rio, and his business partner Lynne Wester, have teamed up with bartending legend Renato (“Tato”) Giovannoni as operators of ecoSPIRITS Argentina. Four locally-produced brands – created by Giovannoni – will initially be introduced in ecoTOTE™ format to bars across the country, while his globally-renowned Buenos Aires bar, Florería Atlántico, was chosen as one of the launch venues for the technology in Argentina. The country is the first in Latin America to launch the ecoSPIRITS system and the region’s first ecoPLANT™ will be hosted by Deakin Spirits Distillery in Martinez, Buenos Aires.

Popular locally produced spirits, such as Apóstoles Gin and Pan Vodka, are pioneering the ecoTOTE format in Argentina.

Argentina is one of the leading economies of Latin America, with a vibrant and diverse hospitality sector. ecoSPIRITS circular packaging technology will initially be introduced to venues in the capital city of Buenos Aires, known for its bar scene and many restaurants, which offer a wide range of local and international cuisines. The Argentina launch represents the first move by ecoSPIRITS into Latin America, paving the way for closed loop spirits in other nations including Colombia, Chile, Peru and Uruguay.

As one of the launch venues for ecoSPIRITS in Argentina, Florería Atlántico hosted an event in August that attracted journalists from high-profile national publications, radio presenters, local industry experts and hospitality-focused influencers. The famous bar was created in 2013 by Tato Giovannoni who wanted to showcase the history of Argentina and pay homage to his heritage and the pioneers who had come before him. The bar has always had a strong focus on sustainability including collaborations with farmers to cultivate local and indigenous ingredients. Uniquely, to get to the venue, visitors must first walk through a flower shop and then enter a giant refrigerator to step into the iconic basement bar.

“From our distillery in Mendoza, we carry the soul of the land in every bottle of Príncipe de los Apóstoles Gin. By partnering with ecoSPIRITS, we honor that: protecting our roots while pouring a better future, lowering our cost and waste. This partnership is more than innovation; it’s a love letter to our earth, our culture, and the industry. As a co-founder and operator of Florería Atlántico, it was an easy sell to us as a business. Lower waste, lower carbon, lower pour cost. We are proud to be one of the first bars to adopt it.”

Tato Giovannoni, producer of Apóstoles Gin

Giovannoni is a seasoned bartender from Argentina, who is considered to be one of the best bartenders in the world. In 2023, he was named ‘Roku Industry Icon’ as part of The World’s 50 Best Bars concept. His bar, Florería Atlántico, is one of the most awarded bars in the world and regularly features in the top 25 of the World’s 50 Best Bars List. The bar concept is now being expanded overseas, having already launched in Barcelona in 2023.

Tres Monos, considered to be one of the world’s best bars, and Tegui, one of the country’s leading restaurants, are two of the early adopters of the ecoSPIRITS technology in Argentina. 

In addition to Florería Atlántico, a raft of Buenos Aires-based venues have already signed up as early adopters of the ecoSPIRITS technology in Argentina including Tegui, a highly-acclaimed restaurant known for its innovative, contemporary Argentinian cuisine; Tres Monos, ranked number seven in The World’s 50 Best Bars 2024, and famed for being innovative with its own spirits and for only sourcing strictly Argentinian ingredients; and the luxury Four Seasons Hotel Buenos Aires.

The first brands to go into ecoTOTE format in Argentina are all local spirits including two gins: Principe de los Apóstoles Mate Gin and Apóstoles Gin Rosa Mosqueta; Pan Vodka, an Argentine vodka distilled with 100% wheat; and the vermouth-style drink, Chola Fernet.

Principe de los Apóstoles Mate Gin

This premium gin, distilled in the famous wine producing province of Mendoza, is made using yerba mate, pink grapefruit, eucalyptus, peppermint, and juniper. The brand is currently sold in 18 countries and is now the leading premium gin from Argentina.

Apóstoles Gin Rosa Mosqueta (Rosehip)

This is the pink gin variant of the Apóstoles brand. This limited edition fragrant and slightly fruity spirit is made with the addition of rosehip petals grown in Patagonia, at the foot of the Andes mountain range. Other botanicals include pink grapefruit and coriander.

Chola Fernet

A vermouth-style drink, from the Jujuy Altiplano. This aperitif is 100% local and is made using botanicals, which have been hand harvested at more than 3,000 meters above sea level. It is typically mixed with cola, a popular drink in Argentina known as Fernet con Coca.

The brands will be packed into ecoTOTE format at the country’s first ecoPLANT No. 056, which is based at Deakin Spirits Distillery, a young distillery in Martinez, Buenos Aires, which has a strong focus on the environment. The company, famed for its James Deakin Gin, has won awards at the Carte’Or World Spirits Awards. Deakin Spirits Distillery is headed up by Simón Venghi, master distiller and owner.

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications, via [email protected].


About 1719co

1719co, co-founded by Patricio Rio and Lynne Wester, is the company behind ecoSPIRITS Argentina. 1719co will initially distribute four locally produced products in ecoSPIRITS’ reusable ecoTOTE format, including: Gin Apostoles, Apostoles Rosehip, Pan Vodka, and Chola Fernet. By distributing these spirits and liqueurs to bars, hotels, and restaurants across Argentina in ecoTOTE format, 1719co will deliver a 60-90% reduction in the carbon emission footprint of premium spirits packaging and distribution, alongside a reduction in physical glass and cardboard waste of up to 95%.

For more information, please visit www.1719co.com


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 28 countries across Asia Pacific, Europe and the Americas. More than 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



ecoSPIRITS Launches Chicago's First Producer-Operated ecoPLANT with Hoste Cocktails and Apologue Liqueurs

Chicago September 2025 ecoSPIRITS has teamed up with Hoste Cocktails and Apologue Liqueurs to launch Chicago’s first partner operated ecoPLANT™, which maximises the sustainability impact of the producer’s spirits packaged in ecoTOTE™ format, alongside commercial benefits. This activity, which kicked off earlier this summer, represents the start of a new relationship between ecoSPIRITS and the Chicago-based producer, with a number of Hoste Cocktails now packaged in ecoTOTE format for distribution to bars across the region. Big Star, a pillar concept of Chicago’s One Off Hospitality group, is the launch partner and Lagniappe is the first distributor partner for the project. Hoste is also piloting its Espresso Martini in ecoTOTE format at The Publican’s location in O’Hare International Airport. Chicago hospitality group 16″ on Center (160C) will also pilot the ecoTOTEs at both The Salt Shed and Moneygun. The team plans to expand into additional accounts across the Chicagoland area this quarter.

Brands such as Apologue’s Persimmon Bittersweet Liqueur, and Hoste’s The Martini and Perfect Manhattan, will now be available in ecoTOTE format. 

Chicago is home to one of the country’s most vibrant and influential hospitality scenes, with a deep bench of bar talent, award-winning venues, and forward-thinking operators. The adoption of ecoSPIRITS by local industry leaders such as Hoste and One Off Hospitality, signals a growing commitment within this community to advance sustainable practices and reduce the environmental impact of premium spirits.

Chicago has a vibrant hospitality scene with a raft of award-winning venues.

The new ecoPLANT has been installed at Hoste’s production and event space in Chicago’s Pilsen neighbourhood, so that spirits can be dispensed into ecoTOTE directly from the production floor. Use of the ecoSPIRITS system will lead to an average reduction of 60-90% in the carbon emissions footprint related to premium spirits packaging and distribution, as well as a significant reduction in glass and cardboard packaging.

Jordan Tepper and Robert Haynes are the co-founders of Apologue Liqueurs and Hoste Cocktails.

Co-founders Jordan Tepper and Robert Haynes started Apologue six years ago, and soon after branched into premium bottled cocktails. The company now has two ‘arms’ of the business: Apologue Liqueurs, which are liqueurs crafted from non-GMO ingredients; and Hoste Cocktails, a line of premium bottled cocktails. The team is now packaging several drinks in ecoSPIRITS’ ecoTOTE format including Hoste house spirits (vodka, bourbon, and triple sec), and a number of cocktails from the Hoste portfolio, starting with the Espresso Martini. The company has always had a planet-friendly focus and has committed to being a Certified B Corporation to help make a positive impact on society, workers, the community and the environment.

Big Star’s three sites will be the first in Chicago to take spirits in ecoTOTE format. 

The launch partner for the first ecoTOTEs in Chicago is Big Star, part of One Off Hospitality, a major Chicago-based Hospitality Group with a portfolio of dining and drinking concepts across the region. Big Star is a homage to taqueria bars found throughout parts of California and it is described as ‘Chicago’s bourbon and beer-focused, taco-slinging, honky-tonk hangout’. Big Star’s three sites will be the first in Chicago to take spirits in ecoTOTE format, starting with two pre-mixed Hoste cocktails: Mezcal Negroni and Espresso Martini.

Jordan Tepper, co-founder, Hoste Cocktails and Apologue Liqueurs

Partnering with ecoSPIRITS is a meaningful step forward – not just for Hoste, but for the future of Chicago’s drinks industry. We are proud to help set a new standard for sustainability behind the bar.”

Zdenek Kastanek, managing director, ecoSPIRITS North America

“ecoSPIRITS’ ability to deliver on commercial and sustainability benefits, combined with the strengths of “local hero” distillers, creates a huge opportunity to drive the transition to circular technology and eliminate even more single use packaging. It’s a win-win situation. We are delighted with this partnership and with the initial interest and early success to date in Chicago.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications, via [email protected]. For more information about Apologue and Hoste Cocktails please contact Rachel Becker, via [email protected]


About Hoste Cocktails

Hoste is setting a new standard for bottled cocktails. By blending impeccable sourcing with world-class bartenders, Hoste delivers unparalleled, ready-to-serve cocktails that ship directly to your door. Designed to engage all your senses, each cocktail is paired with a custom atomizer zest that enables the perfect aromatic garnish. In 2024, Hoste was honoured with a “Double Gold” win at the San Francisco World Spirits Championships. And in 2025, Hoste opened a 15,000 square foot production and event space in their home city of Chicago, where all of their cocktails are now produced on-site. Hoste Cocktails are ideal for those who love to entertain or are looking for the perfect gift, and are available to be shipped to 46 states via hostecocktails.com


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 28 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



House Made Hospitality’s Circular Success Story: Nine Spirits in ecoTOTE Deployed to Multiple Sydney Outlets

SYDNEY August 2025 The Sydney-based hospitality group, House Made Hospitality, is celebrating impressive sustainability impact figures as a result of a four-year relationship with ecoSPIRITS. By working with circular packaging technology over the past four years, the group has saved more than 22,000 glass bottles and associated packaging material from landfill, alongside an impressive carbon footprint reduction. The company, which recently turned four years old, took nine spirits brands packaged in ecoTOTE format, delivered to most of the outlets in its portfolio.

Hinchcliff House, Sydney. Image credits: Jiwon Kim

House Made Hospitality is described as “a collective of hospitality experts brought together by shared values and a passion for elevated eating and drinking experiences”. It is the brainchild of five partners, Justin Newton, Scott Brown, Stephen Seckold, Roger Gregg, and Jason Williams, who, collectively, have many years of working for several big and small hospitality businesses across Asia. The original plan for the business was to open venues that do better for the community, the wider environment, and the people they employ. To align with these values,  ecoSPIRITS was integrated into House Made Hospitality from the start, with several spirits delivered in ecoTOTE format to the group’s venues across Sydney. The first outlets opened in 2021 (having been delayed by Covid), and the portfolio now comprises 16 venues and a consultancy service, which advises on hospitality concepts across Asia-Pacific.

By taking spirits such as Widges Gin in ecoTOTE format the group has saved more than 22,000 glass bottles from landfill. 

Several spirits have been deployed to House Made Hospitality’s outlets in ecoTOTE format, eliminating up to 95% of the packaging waste for these brands, compared with spirits packaged in traditional glass bottle format. The spirits include Widges Gin, Tried & True Vodka, Planteray Rum, Husk Pure Cane Rum, Never Never Distilling Co’s Triple Juniper Gin, Pierre Ferrand Dry Curacao, Mackintosh Blended Malt Scotch Whisky and two Destilado De Agave brands (Los Arcos and La Travesia). In the year to March 2025, the group eliminated around 2,800 kg of the packaging waste and avoided approximately 2,600 kg CO2e in relation to the distribution of premium spirits. The group’s outlets are also part of the ecoSPIRITS Forest Program, whereby one tree is planted in an endangered rainforest for every cycle of an ecoTOTE. During some of the group’s busier periods in 2024, it planted more than 200 trees in a single month.

House Made Hospitality has an impressive collection of high-profile outlets across Sydney. 

The business now has several high-profile outlets across Sydney, three of which are in the city’s popular Hinchcliff House, a central four-level destination of dining, drinking, and events, set within a heritage wool store. These three outlets comprise a cocktail bar called Apollonia; a bustling ‘Australian-Italian’ restaurant called Grana; and modern elevated ‘Asian-Italian’ restaurant, Lana. Also in the group’s portfolio is Promenade Beach Bar on Bondi Beach; rooftop bar and restaurant, Martinez, in Sydney’s CBD; the Carrington pub in Surry Hills; the neighbourhood bar, Baptiste Street Rec Club; and Island Radio, a lively Southeast Asian eating house and noodle bar. Meanwhile, within the Sofitel Sydney Wentworth hotel, the company has a restaurant (tilda) and bar (bar tilda) on the ground floor and Wentworth Bar and Vietnamese French restaurant, Delta Rue, on the fifth. House Made Hospitality also has This Way Canteen, which serves as the production hub where cocktails, syrups, sauces, and more are crafted daily and distributed across its venues.


Apollonia

This venue is tucked beneath the popular Hinchcliff House in a sandstone-carved basement. Inspired by Mario Puzo’s The Godfather, this Sicilian bandit’s drinking den is famed for its signature drink, the negroni. Beyond that, the current cocktail list takes the form of a cinematic ‘playbill’ with all cocktails taking inspiration from Italian actors and directors. Consistently named among Australia’s best bars, Apollonia delivers a rich, immersive experience that celebrates storytelling through hospitality.


Baptiste Street Rec Club

Inspired by community-centric pubs of the area, Baptiste Street Rec Club recreates the familiar neighbourhood feel with a blend of nostalgia and modern flourishes. It is framed as a neighbourhood bar, offering several flashbacks to 1980s Australia. During the week it offers weekly food specials and music trivia evenings, while live music is available towards the weekend.


bar tilda

bar tilda takes inspiration from the Australian landscape and bush poet Banjo Paterson. The beverage programme celebrates its idea of contemporary luxury Australian drinking through cocktails, table side martinis and Australian whiskies. The menu features traditional Australian drinking rituals combined with local flavours and nostalgic storytelling. The bar recently launched the ‘Australian Whisky Embassy’ to champion locally made whiskies and the community behind it.

Jason Williams, Group Beverage Director & Director, House Made Hospitality

“We don’t just cheerlead for sustainability or environmental topics, it’s something we wanted to do as part of the set of values that we have as a company. As well as using ecoSPIRITS, which cuts down on glass and cardboard waste, we also centralise our beverage production, so we make large format cocktails in five, ten and 20-litre formats, which we send out to each venue. This also saves on water usage. We are always looking at ways to minimise waste.”

Paul Gabie, CEO, ecoSPIRITS

“There is a lot of synergy between how ecoSPIRITS and House Made Hospitality have evolved over a similar timeframe, with both companies adapting carefully to market conditions, and working towards a clear vision of what they would like the future to look like. We are delighted our closed loop packaging system has made a significant impact for these cool Sydney-based properties, with an impressive reduction in packaging waste and carbon footprint over the past four years.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications, at [email protected].


About House Made Hospitality

A Sydney-based and globally-inspired hospitality group with people, quality and care at heart. Our ambition is to build unique concepts that create a sense of place and deliver a great experience. Our focus is on how people feel in our venues. Our culture is conscious with humility, generosity and warmth at its core.

For more information, please visit: www.housemadehospitality.com.au


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in 28 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



ecoSPIRITS to Launch in Portugal with Licor Beirão, Starting with Summer Music Festivals

LISBON 16 July 2025 The team behind Portugal’s bestselling spirits brand has signed an agreement to become the licensed operator for ecoSPIRITS across the country. Casa Redondo, the distributor of the popular Portuguese liqueur, Licor Beirão, will launch closed loop service for spirits across the region. The initial focus for launch will be this summer’s major music festivals across Portugal, starting with NOS Alive in July. By deploying a selection of its spirits in the reusable ecoTOTE format to festival bars across the country, Casa Redondo aims to avoid the production of more than 20,000 glass bottles.

Three spirits and liqueurs from Casa Redondo will pioneer the ecoTOTE format for Portugal.

Casa Redondo is a family-owned Portuguese beverage company with a broad portfolio of more than 50 spirits and wine brands. Casa Redondo was founded in 1940 by José Carranca Redondo, and it now operates in more than 70 countries. The iconic Licor Beirão will be one of the first to go into ecoTOTE format and it will be delivered to festival bars across the country, followed by venues in the thriving cities of Lisbon and Porto. The traditional serve for this herbal liqueur is over ice or with a lemon twist, and it is also a popular base for cocktails, such as the Caipirinha and Maracujão. The latter is a combination of the liqueur, lemon juice, passion fruit juice and crushed ice. Other spirits from the distributor’s portfolio will also pioneer the ecoTOTE format for Portugal, including The FoxTale Gin; and Aperitivo Per Se.

Licor Beirão

Casa Redondo’s flagship brand, Licor Beirão, was created in the 19th century to a recipe that continues to remain a secret of the Redondo family. The secret recipe comprises 13 ingredients, the majority of which are aromatic plants and seeds. These are prepared manually and allowed to rest until each ingredient releases its characteristic properties and aromas. A double distillation is carried out in copper stills.

The FoxTale Gin

This gin is the bestselling Portuguese gin. The initial launch in ecoTOTE format will focus on the original Dry Gin variant, which features citrus flavours of cardamom and orange. The FoxTale Gin portfolio also includes flavoured variants such as The FoxTale Pink, made using strawberries from the Alentejo region of the country, and The FoxTale Citrus made with oranges from the Algarve.

Per Se Aperitivo

Also made using a secret recipe, Per Se Aperitivo is a light, sweet and delicate drink with a hint of bitterness on the palate. This orange-coloured refreshing drink is made from 24 botanical ingredients, giving aromas of cardamom, orange, Jamaican pepper and gentian. The perfect Per Se serve is with very cold tonic water, or simply served with ice and orange zest.

ecoSPIRITS Portugal kicked off its festival focus by deploying spirits in ecoTOTE format to NOS Alive.

Portugal’s music festival calendar is packed with big-name artists, major festival line-ups and smaller boutique events. NOS Alive – the first festival in Portugal to take delivery of spirits in ecoTOTE format – is an annual music and arts festival held in July in the Alges riverside, close to Lisbon in Portugal. The annual 4-day festival, which dates back to 2007, has seven stages featuring 112 artists and 121 performances. Historically the festival attracts around 55,000 visitors per day, and it is one of the country’s biggest with a strong line-up of international music artists.

Bars and restaurants in Lisbon and Porto will be the focus for ecoSPIRITS Portugal, later in 2025.

Daniel Redondo, CEO, Casa Redondo

“As a leading brand in the spirits market, we want to continue to be a benchmark in the industry, taking an active role in introducing solutions with a positive impact in areas that concern us, such as sustainability.”

Iain McPherson, Sales Director, EMEA, ecoSPIRITS

“The appointment of Casa Redondo as ecoSPIRITS’ Licensed Operator for Portugal reinforces the company’s determined and innovative approach to spirits, and highlights why it is a leader in the industry. I am delighted for the bars, festivals, and restaurants across Portugal that can implement ecoSPIRITS technology, massively reducing their reliance on single use glass. I look forward to working with Casa Redondo to launch and develop the market.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Senior PR Manager at [email protected].


About Casa Redondo

Casa Redondo is far more than just a ‘house’; it represents the heart of a family legacy, now proudly stewarded by the third generation. Our mission? To showcase the finest of Portugal to the world, drawing on our profound expertise in spirits and our knack for crafting distinctive brands. Our mission is not only about maintaining traditions; we aim for growth, innovation, and above all, to bring the best of our country beyond its borders. The Casa Redondo family has grown, now encompassing over 50 distinct brands, showcasing our relentless drive to promote the best of Portugal and the world.

For more information, please visit: www.casaredondo.com


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in 28 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



Evolving Legislation for the Circular Economy Transition Spills into the Drinks Sector

LONDON 13 March 2025 Countries across the globe are battling to get ahead of the pack with legislation that supports the transition to a circular economy. For the drinks sector, legislation which holds producers responsible for their product’s entire life cycle is becoming more widespread, with glass increasingly forming a key part of packaging waste policies. The Extended Producer Responsibility (EPR) scheme, which is likely to come into effect in the United Kingdom this year, is expected to command high costs for companies who use glass packaging. Meanwhile, in the United States, a new ruling has changed the standards of fill for distilled spirits and wine by adding a raft of new container sizes that will favour circular packaging solutions. Both pieces of legislation will encourage more industry players to explore alternative packaging, such as reuse systems or other low waste options, helping catalyse the linear to circular transition.

The UK’s proposed EPR scheme holds producers accountable for packaging waste.

In 2023, the UK government set out details of a new “Simpler Recycling” regime for England. The EPR legislation and the UK’s Deposit and Return Scheme (DRS) are designed to fit with this service. After years of debate the latter has now passed through Parliament, with implementation scheduled for October 2027. DRS is designed to tackle the problem of single-use packaging and boost recycling rates by incentivising people to return their used drinks containers. Initially, glass bottles will be exempt (apart from in Wales), but this is likely to change once the DRS is up-and-running. There are several examples of similar operations around the world, particularly in Europe. In the Netherlands, Germany and Denmark for example, consumers return their used containers to designated collection points, such as supermarket ‘reverse vending’ machines.

Examples of reverse vending machines – like this one in Norway – can be found across the world.

The EPR scheme has been earmarked for implementation this year by the UK government’s Department of Environment, Food & Rural Affairs (Defra). The scheme aims to hold producers accountable for packaging waste, instead of local authorities. At the end of 2024 Defra released its first estimates of rates to be charged for each tonne of material, with glass hit particularly hard because Defra is proposing the use of weight as a key metric. In a statement, Defra says EPR is a “vital first step in cracking down on waste as we move towards a circular economy, and we have always been clear these fees are our initial estimates…. We are continuing to meet with the glass industry to discuss more workable approaches, including for how we calculate the cost of glass”.

The UK’s drinks industry wants more information about how the proposed EPR and DRS schemes will be implemented.

The UK drinks industry – the country’s biggest user of glass – has raised concerns about the UK’s proposed EPR and DRS schemes. This is predominantly because of the high rates expected for glass, but also because there are questions about how the schemes (and any associated fees) will be implemented and to what time scale. In addition, there are concerns that in the short-term the EPR scheme could inadvertently benefit brands that already use cans or plastic containers, especially considering the DRS scheme is not due to start until 2027.

Tim Etherington-Judge, Founder, Avallen Solutions

“I am hopeful about the wave of these new regulations that are set to shake up the drinks industry in the UK. These policies are a huge step forward in tackling single use waste, finally putting the responsibility, and cost, where it belongs – back on the balance sheet of producers. Solutions for drinks producers – especially small to medium-sized businesses – bring a host of questions and concerns. What will be included? How much will it cost? But for smart, forward thinking businesses, they are a catalyst for innovation and creativity, pushing the industry towards a smarter, more sustainable future.”

Nick Gillett, Founder and Managing Director, Mangrove UK

“ecoSPIRITS offers venues and brands alike a very simple solution to entering the circular economy. There are many successful pioneers already using and demonstrating the system, driven not only by the commercial benefits but also by the environmental benefits. The incoming regulations and tax surrounding waste packaging provide yet another reason for venues to evaluate the system.”

Meanwhile, in America the Alcohol & Tobacco Tax & Trade Bureau (TTB) has published a rule changing the standards of fill for distilled spirits and wine, by adding several new container sizes, including a new larger format 3.75L container size. This will put America in line with many European countries, which have not had such strict restrictions on refilling containers, and have therefore been in a better position to embrace refill and reuse systems. ecoSPIRITS’ standard 4.5L ecoTOTE has been adopted by several European and Asian countries and spirits are delivered to bars, where bottles can be repeatedly refilled. For America, ecoSPIRITS developed a 1.75L ecoTOTE to fit with its strict regulations on bottle refilling. With this important change in legislation, ecoSPIRITS and its US customers are now exploring new larger format ecoTOTE solutions for the American market.

In 2022, ecoSPIRITS developed a 1.75L ecoTOTE to fit with the strict regulations on bottle refilling in the US.

Zdenek Kastanek, Managing Director, ecoSPIRITS USA

“We are pleased by the TTB’s most recent ruling, which will help suppliers offer a wider variety of container sizes for spirits and distribute larger packaging sizes to on and off-trade accounts in the United States. We have been working closely with the TTB for many years now and this is an exciting change and a positive step towards sustainable distribution for spirits. ecoSPIRITS is currently evaluating the opportunity to develop a new larger ecoTOTE for the US market, in order to maximise this change in container size for spirits.”

The changes, in both the UK and the US, form part of a wider global shift towards the circular economy, with new rulings increasingly affecting the drinks sector. In Europe, for example, The Packaging and Packaging Waste Regulation (PPWR) recently became part of EU law, covering all packaging and packaging waste in the European market. The legislation, which came into force in February 2025, regulates what kind of packaging can be placed on the EU market, as well as packaging waste management and prevention measures. ecoSPIRITS is working collaboratively with its climate partners around the world to help navigate new and evolving packaging regulations alongside the transition to the circular economy.

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications at [email protected].


About Avallen Solutions

Avallen Solutions is a sustainability advisor dedicated to accelerating change in the drinks industry. With a mission to drive positive environmental and social impact, we help brands, distilleries, and businesses navigate the complexities of sustainability – from strategy and circular packaging to B Corp certification and carbon reduction. Embracing the work of Doughnut Economics, our tailored service is built on the vision of moving towards a more regenerative and distributive model that works for everyone. Founded on the belief that business can be a force for good, Avallen Solutions partners with forward-thinking companies looking to lead the industry without giving the planet a hangover.

Learn more at www.avallen.solutions


Mangrove Global

Mangrove Global was established by John Coe and Nick Gillett in 2006, who built up a team of passionate spirits experts. In early 2023 Mangrove was acquired by GBH, based in Martinique, and incorporated the SPIRIBAM rums into its diverse portfolio. With a large range of premium spirits from mezcals to sakes, world whiskies to vermouths, MD Nick Gillett oversees a dedicated team of spirits professionals, mixologists, sales experts and brand strategists, with extensive experience in both the on and off trade UK spirits market. In the last two years Mangrove has expanded its team, built up its portfolio and opened new accounts, resulting in an extended reach and enhanced market presence. With more than 300 B2B business partners, Mangrove continues to grow year on year. Mangrove’s hand-picked portfolio has been carefully built around dynamic, innovative brands with a strong eco-responsible sensibility. The company has been able to develop many brands that have now become leaders in their category based on effective marketing activations, great commercial agility and an effective communication strategy. 

For more details, please visit: www.mangroveuk.com


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



ecoSPIRITS and FAIR Extend Sustainable and Ethical Spirits Collaboration to New Markets

COGNAC 4 March 2025 ecoSPIRITS and leading Fair Trade liqueur brand, FAIR®, have signed a global collaboration agreement, which builds on the successful deployments of FAIR’s craft liqueurs and rare spirits packaged in ecoSPIRITS’ ecoTOTEs in several markets around the world. The two companies have a history of working together and this new phase of the partnership also represents an alignment of vision and core values, with FAIR’s commitment to Fair Trade practices complementing ecoSPIRITS’ mission to transition people to circular packaging technology. FAIR’s ethically-made, and now sustainably-packaged, liqueurs and spirits are now available in five markets in ecoTOTE format, with more markets to be added over the term of the agreement.

FAIR has a wide range of liqueur and spirits brands available in ecoTOTE format.

Many of FAIR’s liqueur and spirits brands are already available in ecoTOTE format, including FAIR Quinoa Vodka, FAIR Oaxaca Whiskey, FAIR Café Liqueur, FAIR Passion Fruit Liqueur, FAIR Kumquat Triple-Sec Liqueur and FAIR Elderflower Liqueur. In addition, the producer’s FAIR Chipotle Liqueur is currently being introduced to venues in the Cayman Islands while plans are underway to package FAIR’s Acai Liqueur in ecoTOTE format in Europe. The current portfolio of FAIR brands in ecoTOTE format can be found in countries such as France, the UK, Germany, the US and the Cayman Islands.

FAIR’s spirits and liqueurs are all certified Organic and Fair Trade.

The relationship between ecoSPIRITS and FAIR began in early 2022, when ecoSPIRITS officially launched its closed loop service in France. Later in the same year, FAIR Quinoa Vodka and FAIR Café Liqueur were introduced to the UK market in ecoTOTE format. All of FAIR’s liqueurs and spirits are certified Organic and Fair Trade. They are ethically sourced using local Fair Trade ingredients and distilled in Cognac, France. The company, which started in 2009, believes in treating all people fairly. This includes paying farmers at a fair price to enable them to cover their production costs, live from farming, educate their children and build schools. FAIR now has products available in more than 30 markets globally.

All ingredients are premium as well as Fair Trade; FAIR Café Liqueur is made using 100% Arabica coffee beans from Mexico and cane sugar grown in Malawi.

ecoSPIRITS x FAIR Around the World:

FAIR brands in ecoTOTE format can be found in prestigious venues and popular cocktail destinations in many countries across the globe. Here are just a few examples:


France: Experimental Cocktail Club (FAIR Quinoa Vodka)

To celebrate the launch in France in 2022, ecoSPIRITS France teamed up with La Maison Du Whisky and FAIR, to support leading hospitality group, Experimental Cocktail Group, in reimagining its famed Experience No. 1 cocktail. The revamped ‘Experience Infinity’ cocktail featured FAIR Quinoa Vodka delivered in ecoTOTE format. It was introduced to consumers via the Experimental Cocktail Club and at the Hotel des Grands Boulevards in Paris. The Experimental Group is famous for introducing cocktail culture to Paris via the group’s first Experimental Cocktail Club venue, which opened in 2007. The Group also now operates cocktail bars, wine bars, restaurants and hotels in New York, London, Ibiza, Menorca, Venice and Verbier.


UK: The Coral Room at The Bloomsbury Hotel, London (FAIR Quinoa Vodka, FAIR Café Liqueur, FAIR Passion Fruit Liqueur)

Three of FAIR’s brands (FAIR Quinoa Vodka, FAIR Café and FAIR Passion Fruit) are distributed in ecoTOTE format in the UK and all three are popular cocktail ingredients in stylish destinations such as The Coral Room at The Bloomsbury Hotel in London, and other renowned cocktail bars across the country. The Coral Room, situated near London’s popular Covent Garden area, is a cocktail and wine bar inspired by the 1920s. By taking FAIR Café and FAIR Passion Fruit liqueurs in ecoSPIRITS’ low waste packaging format, the venue is helping to work towards the ESG and sustainability commitments of The Bloomsbury Hotel, and that of the hotel’s parent company, The Doyle Collection.


Cayman Islands: Rum Point Beach Club (FAIR Kumquat, FAIR Café, FAIR Elderflower, FAIR Oaxaca Whisky)

This luxury boutique hotel claims to have one of the best beach bars in Grand Cayman, featuring 15,000 square feet of decking raised above the white sand. The venue offers an eclectic all-day menu of light dishes and house favourites, while the drinks menu has a wide range of cocktails and craft beers. Low waste cocktails are flagged up to consumers via the eS waterdrop icon, and many of these are made using FAIR brands delivered in ecoTOTE format, including liqueurs: FAIR Kumquat, FAIR Café, and FAIR Elderflower, and also FAIR Oaxaca Whiskey. The list of sustainable cocktails includes examples such as Kai Fresca, made using FAIR Elderflower liqueur, blended with thyme-infused gin or vodka, fresh citrus juice, simple syrup and Prosecco. ecoSPIRITS Cayman is operated by drinks industry expert, Wayne Epple.


US: Miami Beach EDITION Hotel, Miami (FAIR Café Liqueur)

The luxurious Miami Beach EDITION Hotel serves Sustainable Espresso Martinis, made using FAIR Café Liqueur and Tried & True Vodka, both taken in ecoTOTE format. This drink is served in the boutique design hotel’s Lobby Bar and its Matador Bar. The hotel itself boasts an on-site ice skating rink, a bowling alley, two outdoor pools and a wellness spa with gym. In 2023, the hotel group joined other environmentally conscious hospitality companies by actively minimising single use plastic products throughout its operations. In 2024 this approach was extended into single use glass, including taking delivery of spirits in ecoTOTE format. FAIR Café Liqueur is part of Preiss Imports’ portfolio in the United States, and the brand is distributed in ecoTOTE to venues in Florida by XXI Wine & Spirits.


Germany: LiQ Bar, Dusseldorf (FAIR Café Liqueur)

LiQ Bar is part of Dusseldorf’s local bar community, famed for its premium cocktails and relaxed atmosphere, as well as its 80s kitsch decor. This intimate, independent bar is focused on sustainability as well as quality, and as part of this it takes delivery of FAIR Café liqueur and Widges Gin in ecoTOTE format, for use in a wide array of cocktails. The bar has an extensive menu of spirits and classic cocktails but it also has some more unusual 80s inspired options, created by its skilled in-house mixologists. The distribution of ecoTOTEs in Germany is organised by the licensed operator for the region, InnovativeDrinks, a spirits import and distribution company founded by spirits industry executive, Hans-Knud Reiss. Closed loop spirits service began in Germany at the end of 2021 with an ecoPLANT for the country based in Karlsruhe, in southwestern Germany.

Alexandre Koiransky, Founder, FAIR

“As pioneers of the Fair Trade movement in spirits, we were lacking a powerful solution to lower carbon emissions and end single use glass. We are now proud to partner with ecoSPIRITS to address those key issues. Both companies share the belief that change is never easy but always possible.”

Paul Gabie, CEO, ecoSPIRITS

“I have long admired FAIR’s early leadership in promoting Fair Trade principles in the spirits industry. We love working with the team at FAIR Drinks, given our shared commitment to positive impact on the environment and in the communities in which we operate. As such, it was an easy decision to formalise our partnership into a global collaboration. This new agreement allows us to jointly invest in promoting FAIR’s superb spirits and liqueurs in ecoTOTE format to more venues around the world.”

Next up in the collaboration, the two companies will officially launch FAIR’s Acai Liqueur in ecoTOTE format in Europe in the coming weeks, while FAIR’s Chipotle Liqueur, which was recently launched in ecoTOTE format in the Cayman Islands, will be introduced to more venues and new markets.

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications at [email protected].


About FAIR

FAIR is the leading Fair Trade liquor brand. The hallmark of this range (craft liqueurs and rare spirits) is in the combined use of fair trade, sustainable development and French craftsmanship for producing these products. The brand has a philosophy of fair deals for all partners involved in the production chain. This aim has taken them across the world in order to produce high-quality spirits from the finest ingredients.

For more information please visit https://fair-drinks.com/


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



Havana Club Wins Acclaim for ecoSPIRITS Partnership in Cuba; Expands Local Closed Loop System

CUBA 4 February 2025 A year-long project in Cuba featuring Havana Club Original Añejo 3 Años rum delivered in ecoTOTE™ format to two Iberostar Group Hotels, is being expanded. The news comes as the team behind the project are celebrating after winning a major award last week at the PLD (Premium & Luxury Drinks) Innovation Awards in Paris. The award, in the ‘Sustainable & Refillable Innovation’ category, was presented in recognition of the activity, which started in January 2024 when Pernod Ricard and ecoSPIRITS launched a pilot-scale closed loop system for Havana Club rum in the brand’s home nation of Cuba. The project – now one of ecoSPIRITS’ most efficient closed loop systems globally – is being expanded to include additional Iberostar hotels in Cuba, as well as select local venues in Havana.

The first Havana Club Original Añejo 3 Años rum ecoTOTEs in Cuba were delivered to two luxury Iberstar hotels in Varadero from January 2024.

As part of the project, Havana Club activated a dedicated ecoPLANT™ at its home distillery in San José de las Lajas, Cuba. The leading Spanish hotel operator, Iberostar Group, took the role of launch partner in the Cuban market, taking the first ecoTOTE deliveries in early 2024 at two of its luxury hotels located in the popular beach destination of Varadero. The two hotels – each home to at least five restaurants, bars and nightclubs – were the first to take delivery of Havana Club Original Añejo 3 Años rum in ecoTOTE format. In the 12 months since the activity began, the initiative has avoided 16,000 kilograms of CO2e and eliminated 10,000 kilograms of packaging waste. Several local venues in Havana are set to join the initiative, along with two additional Iberostar Cuba hotels in Varadero.

Havana Club is the biggest Cuban rum brand and is sold in more than 125 countries.

In 1993, Pernod Ricard and The Cuba Ron S.A. Corporation created the joint venture ‘Havana Club International S.A.’, to bring Havana Club to consumers around the world. Havana Club is the biggest Cuban rum brand and one of the international leading rum brands, sold in more than 125 countries. The Havana Club Rum Distillery in San José de las Lajas was chosen as the host site for ecoPLANT No. 44 in 2024, joining existing ecoPLANTs in the Caribbean region in George Town, Cayman Islands and San Pedro de Macoris, Dominican Republic. The ecoPLANT 2.0S is operated by Havana Club distillery staff, supported and trained by ecoSPIRITS’ Circular Operations team.

The launch of the ecoSPIRITS technology in Cuba showcased the SmartPour 2.0S Havana Club Edition.

Pernod Ricard was the first global spirits company to pilot the ecoSPIRITS technology, starting in Singapore in March 2022. The pilot featured the launch of a portfolio of co-branded circular hardware to service leading venues across the region. The launch – which featured Havana Club rum, Absolut vodka and Beefeater Gin – marked the first of its kind for a global brand portfolio. The launch of ecoSPIRITS’ technology in Cuba in early 2024 showcased the SmartPour 2.0S Havana Club Edition and coincided with the announcement of a five-year global agreement between ecoSPIRITS and Pernod Ricard.

The project in Cuba won a PLD Innovation award in January 2025 in the Sustainable & Refillable Innovation category.

The ADF, PCD and PLD Innovation Awards have been promoting and celebrating the very best in packaging innovation since 2001. The winners of the 2025 awards were announced at a ceremony in Paris on 29th January, 2025, hosted by the awards’ prestigious jury members. The PLD (Premium & Luxury Drinks) Innovation Awards, launched in 2020, celebrate the global premium and luxury drinks market’s very best packaging innovations and launches from the past year. The “Havana Club x ecoSPIRITS’ ecoTOTE and SmartPour project” won a PLD Innovation award in the “Sustainable & Refillable Innovation” category.

Marie Benech, Communications, Public Affairs & CSR Director, Havana Club International

“We are honoured by the recent recognition at the PLD Innovation Awards, which celebrates the very best packaging innovations in the global premium drinks market. This initiative is aligned with Havana Club International’s CSR commitments to minimise waste across the Havana Club brand’s home nation and to safeguard its natural resources. We are delighted to be able to build on a very successful pilot phase by expanding this collaboration with ecoSPIRITS in Cuba.”

Solène Marie, Global Customer Success Manager, ecoSPIRITS

“We are proud of this extremely efficient closed loop project in Cuba, where ecoTOTEs are filled and dispatched directly from the distillery where Havana Club rum is produced. Despite only having been in operation for one year, the initiative has already eliminated thousands of kilograms of packaging waste, and we are delighted therefore that it has been recognised and awarded at the prestigious PLD Innovation Awards. We are looking forward to working closely with the Havana Club and Pernod Ricard teams in Cuba.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications on [email protected].


About Havana Club International S.A.

The Havana Club International S.A. joint venture was established in November 1993 by the Cuban company Ron S.A., responsible for rum production, and the French Pernod Ricard Group, with the goal of developing the Havana Club brand internationally via Pernod Ricard’s strong international distribution network. Since 1994, Havana Club has been a priority brand for Pernod Ricard, and today it is one of the Group’s top 13 key spirits brands Since 2003, Havana Club International S.A. has also been in charge of the domestic distribution of the Havana Club brands in Cuba, along with key international brands from the Pernod Ricard portfolio. In 2007, Havana Club International S.A. inaugurated its new rum distillery in San José de las Lajas to meet the increasing demand for aged rums. Havana Club is the number three international rum brand in the world and the worldwide leader in super premium and above rums. Havana Club achieved an 8% growth in value in FY24. Havana Club is exported to more than 125 countries around the world (excluding the US where Cuban products are banned due to the trade embargo). Havana Club’s main export markets in Europe are Germany, the UK, and France and in the Americas, Mexico, Canada, Chile, and Argentina.

For more information, please visit: https://havana-club.com/en/


About Pernod Ricard

Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales amounting to E10,701 million in fiscal year FY22. The Group, which owns 17 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive portfolios in the industry with over 240 premium brands distributed across more than 160 markets. Pernod Ricard’s portfolio includes Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur, Mumm and Perrier Jouet champagnes. The Group’s mission is to unlock the magic of human connections by bringing “Good Times from a Good Place”, in line with its Sustainability and Responsibility roadmap. Pernod Ricard’s decentralised organisation empowers is 19,480 employees to be on-the-ground ambassadors of its purposeful and inclusive culture of conviviality, bringing people together in meaningful, sustainable and responsible ways to create value over the long term. Executing its strategic plan, Transform & Accelerate, Pernod Ricard now relies on its ‘Conviviality Platform”, a new growth model based on data and artificial intelligence to meet the ever-changing demand of consumers. Pernod Ricard is listed on Euronext (Ticker: RI; ISIN Code: FR0000120693) and is part of the CAC 40 and Eurostoxx 50 indices.

For more information, please visit: www.pernod-ricard.com


About Iberostar Cuba

Iberostar Cuba Hotels & Resorts is a leading hotel chain that promotes a responsible tourism model focused on caring for people and the environment. It has 18 4-star and 5-star hotels in the main tourist destinations on the island of Cuba. Iberostar Cuba Hotels & Resorts offers clients 3 hotels in the heart of Havana and 14 hotels on the shores of beaches in places such as Varadero, Cayo Cruz, Cayo Ensenachos, Cayo Guillermo and Holgiun. You can also immerse yourself in the history and tradition of the city of Trinidad.

For more information, please visit: www.iberostar.com


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2025. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit: www.ecospirits.global



ecoSPIRITS Officially Launches in Ireland with Local Spirits Company, Lough Ree Distillery

DUBLIN 12 December 2024 ecoSPIRITS has fully launched its closed loop service for spirits in Ireland, in partnership with the licensed operator for the region, Lough Ree Distillery. ecoSPIRITS Ireland now offers a wide range of low waste spirits to help venues across the region eliminate single use packaging waste and reduce their carbon emissions footprint. The spirits, developed in-house at Lough Ree’s distillery in County Longford, are packaged in ecoSPIRITS’ reusable 4.5L ecoTOTE™ format at the distillery’s on-site ecoPLANT™. In recent months, several bars in Ireland have started taking delivery of spirits in ecoTOTEs, which – once empty – are returned to the ecoPLANT to be cleaned, sanitised and refilled, ready to return to the venue as part of the closed loop process.

ecoSPIRITS Ireland is based in Lanesborough, Co. Longford, and it has a wide range of spirits in ecoTOTE format. 

Lough Ree Distillery is based in the town of Lanesborough, Co. Longford, which is conveniently located in the centre of Ireland, offering easy access to all the island’s major cities and regions. The family-run company, which was established in 2018 by Michael and Peter Clancy and their sister Sheila Mullen, began working with ecoSPIRITS at the end of 2022. Lough Ree is known for its pioneering and creative approach to developing new spirits brands, and this outlook extends into other areas of the business. By working with ecoSPIRITS, and leading the transition to the circular economy for spirits in Ireland, the company is making sustainability a core element of its innovation strategy.

Lough Ree produces a wide collection of award-winning spirits and many of these are now available in ecoTOTE format for delivery to hospitality venues across Ireland. Brands available in ecoTOTE format include: Bart’s Blended Irish Whiskey, Sling Shot Distilled Irish Gin, Pinkie Distilled Irish Gin, Whippy Vanilla Vodka and Nua Irish Vodka. On average, brands packaged in ecoSPIRITS’ reusable ecoTOTE format benefit from a 95% reduction in packaging waste and a 60-90% reduction in carbon emissions associated with the packaging and distribution of premium spirits. Venues also benefit from a reduction in storage space.


Sling Shot Distilled Irish Gin is one of the producer’s flagship brands because Lough Ree is one of the first spirits producers to distill peat as a botanical, as a flavour for gin. The peat creates a rich and smooth texture, while adding an earthy finish to this bold Irish gin.

Bart’s Blended Irish Whiskey is another one of the producer’s best-selling brands, and it is the first Irish whiskey globally to be packaged in ecoTOTE format. The whiskey is a complex blend of five different whiskies and is named after the founder’s father, Bart Clancy, as a legacy to his memory.


PYE Bar in Dundrum, Dublin, claims to be Dublin’s most dog-friendly bar. The bar is open for brunch, lunch and dinner and is famed for its wood-fired pizzas as well as its extensive drinks menu. It has a big selection of events, as well as a cosy whiskey snug. Impressively, the venue can host events for 20 to 450 guests. PYE was one of the first to work with ecoSPIRITS’ closed loop packaging system in Ireland, creating sustainable Pornstar and Espresso Martinis, using Whippy Vodka delivered in ecoTOTE format.


Churchtown Stores Pub in Churchtown, Dublin, is a family-run establishment with a reputation for its good sense of community and for being a place to relax and unwind. The former hardware store has a wide-ranging drinks menu, including cocktails such as Espresso Martini’s (known as ‘Churchtown Confession’), and the Whiskey Sour (‘Churchtown Sour’). The bar now also offers low waste cocktails and drinks, made using spirits delivered in the reusable ecoTOTE format.


Little Pig Speakeasy is another Dublin-based venue, now taking delivery of Lough Ree’s spirits in ecoTOTE format. In true speakeasy-style, this venue is hidden away in the city of Dublin and it is designed with a nod to the luxurious interiors of the 1920s, with plush décor, fine wines and high quality spirits. A New York Italian-inspired menu has been created to match the drinks list.


Skelly’s Bar & Guesthouse in Ballymahon is an example of a venue close to Lough Ree Distillery, which has now joined the ecoSPIRITS’ Climate Partner Program. Skelly’s features a garden, terrace, restaurant and bar. This is the place to go to relax with a drink by a roaring fire, or to meet friends for a tipple and food, with a warm welcome and live music. The traditional Irish bar has a rustic feel, yet they have moved with the times to serve directly from ecoTOTEs, pouring the same great products with more convenience for bar staff.


Ryan’s of Camden Street, Dublin, is a traditional Irish pub located in the heart of Dublin city. Ryan’s, which was established as a pub in 1872,  is said to be the place to go if you want to experience an authentic Irish pub vibe. The venue started pouring Pinkie Distilled Irish Gin and Sling Shot Gin from this month (December 2024) and early in 2025, Ryan’s will also sell an own-label brand, Ryan’s Whiskey, which is selected and developed by Lough Ree Distillery and delivered in ecoTOTE format.

Peter Clancy, CEO, Lough Ree Distillery

“We’ve had great success with ecoSPIRITS across our full range of customers, from high end cocktail bars to busy traditional pubs, hotels and wedding venues. Our customers like the convenience and efficiency of this low waste format and are happy to eliminate single use glass and cardboard waste. Venues have upgraded their pouring products from standard to premium and consumers appreciate that they are getting better tasting drinks and better value for money.”

Iain McPherson, EMEA Sales Director, ecoSPIRITS

“Ireland has a fantastic array of busy traditional pubs, impressive cocktail bars, and high-energy destinations and it has been inspiring to see the range of outlets that have embraced the technology. Lough Ree’s commitment is enabling Ireland’s vibrant hospitality trade to embrace a circular solution that removes waste and makes the best use of resources. Personally, it has been a pleasure to work closely with the Lough Ree team, and I am thankful for Sheila, Michael, Peter and Darragh who work collaboratively to make circular a reality in Ireland.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications [email protected].


About Lough Ree Distillery

Founded and run by sibling trio Peter and Michael Clancy and their sister Sheila Mullen, Lough Ree Distillery is the ultimate family business. Commencing operations in 2018 by opening a micro distillery in their hometown of Lanesborough, Co. Longford, the company has an impressive product portfolio of multi award winning products. Lough Ree’s brand emphasises the power of connection – connecting whiskey tradition with modern technology, connecting the gentle pace of rural Ireland with the confidence of a new generation and finally connecting people from far and wide through fine spirits. With innovation at the heart of the business, the team became the first to distil peat as a botanical with their Sling Shot Gin, while Bart’s Blended Irish Whiskey is a complex blend of grain, pot still and peated malt whiskeys with malt whiskeys finished in Rye and Oloroso casks. The company also has The Bridge series of Single Cask Whiskies.

For more information, please visit https://www.lrd.ie/


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2024. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit https://ecospirits.global/.



Rémy Cointreau Invests in ecoSPIRITS, via its Venture Capital Fund

PARIS 28 November 2024 Rémy Cointreau’s newly-created corporate venture capital fund, Rémy Cointreau Ventures (“RC Ventures”), has made an investment in ecoSPIRITS. The news means Rémy Cointreau is the latest customer to participate in ecoSPIRITS’ customer investment program, following on from the four-year global licensing agreement announced by the two companies in May this year. The funding also represents the first investment made through the French spirits group’s venture capital arm, RC Ventures, which was launched this month to support the growth of innovative start-ups in the drinks industry and to help Rémy Cointreau test market trends and explore new technologies in the sector.

The investment follows on from the four-year global licensing agreement, announced by the two companies in May 2024.

In May 2023, ecoSPIRITS launched its customer investment program alongside the closing of its Series A funding round. The program is only open to ecoSPIRITS’ major customers who enter into long-term licensing agreements for the company’s circular packaging technology. Under the program, eligible customers have the opportunity to make small equity investments in ecoSPIRITS with each participant guaranteed to receive the same terms as other customer investors. The program terms include restrictions that help guarantee universal access and equal treatment for all users of the ecoSPIRITS technology platform. The proceeds will be used to accelerate ecoSPIRITS’ research and development program and to strengthen its leadership position in closed loop packaging technology for spirits.

Cointreau orange liqueur was first introduced in ecoSPIRITS’ circular packaging technology to select London venues in late 2022.

The partnership between Rémy Cointreau and ecoSPIRITS began in late 2022, when two Rémy Cointreau brands – Cointreau orange liqueur and Mount Gay rum – were introduced in ecoSPIRITS’ circular packaging technology to select on-trade venues in London. More recently, in May 2024, the two companies announced a four-year global licensing agreement to bolster this partnership and, as a result of this, Cointreau and Mount Gay rum in ecoTOTE format have been rolled out across more sites in the United Kingdom. Plans are also now underway to extend into the United States, starting with Las Vegas. The global agreement enables Rémy Cointreau to make its liqueur and spirit brands available in ecoSPIRITS’ technology in more markets around the world over the coming years.

Mount Gay rum in ecoTOTE format is now being rolled out across more sites in the United Kingdom.

Rémy Cointreau Ventures (“RC Ventures”) is a new corporate venture capital fund, which is a wholly-owned subsidiary of Rémy Cointreau. It was created to support the growth of high potential, innovative start-up companies that share Rémy Cointreau’s vision and values in the wider world of wines and spirits. The fund offers financial support and operational expertise to these companies while also helping Rémy Cointreau anticipate and test new market trends, reinforce its innovative capacity and explore new product categories, client experiences and technologies within the wine and spirits ecosystem. The minority stake in ecoSPIRITS is RC Ventures’ first investment.

This funding news aligns with Rémy Cointreau’s Sustainable Exception roadmap, which aims to reduce its global carbon footprint.

The investment via RC Ventures is another step for Rémy Cointreau in its overall commitment to sustainable practices across its whole business. In 2023 it announced its Sustainable Exception roadmap to reduce Rémy Cointreau’s global carbon footprint and this funding news – alongside last year’s announcement of a four-year global licensing agreement with ecoSPIRITS – marks a significant step in achieving its ambitious goals across its portfolio. The company has also committed to ambitious CO2 reduction targets, SBTi certified, aligned with the 1.5°C global warming threshold. In 2030, the Group carbon footprint for scope 1 and 2 will be reduced by 42% and plans to move towards Net Zero by 2050.

Celia d’Everlange, Director of RC Ventures

“We are delighted that the RC Ventures fund is taking part in this investment, which strengthens the existing operational relationship between ecoSPIRITS and Rémy Cointreau. ecoSPIRITS is perfectly aligned with the fund’s aim of investing in innovative companies with high growth potential that share our vision and values. Through its innovative project, ecoSPIRITS is contributing to Rémy Cointreau’s transformation plan, the Sustainable Exception.”

Paul Gabie, CEO, ecoSPIRITS

“Our relationship with Rémy Cointreau continues to strengthen and this investment is a clear sign both companies are committed to a less wasteful future for the industry, and one that is not dependent on single use glass. Rémy Cointreau has iconic brands that are much-loved by consumers around the world and we are pleased to see the number of venues taking delivery of these in ecoTOTE format is increasing at a steady pace in the UK. We are looking forward to working together to expand into new markets.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications [email protected].


About Rémy Cointreau

All around the world, there are clients seeking exceptional experiences; clients for whom a wide range of terroirs means a variety of flavors. Their exacting standards are proportional to our expertise – the finely-honed skills that we pass down from generation to generation. The time these clients devote to drinking our products is a tribute to all those who have worked to develop them. It is for these men and women that Rémy Cointreau, a family-owned French Group, protects its terroirs, cultivates exceptional multi-centenary spirits and undertakes to preserve their eternal modernity. The Group’s portfolio includes 14 singular brands, such as the Rémy Martin and Louis XIII cognacs, and Cointreau liqueur. Rémy Cointreau has a single ambition: becoming the world leader in exceptional spirits. To this end, it relies on the commitment and creativity of its 1,943 employees and on its distribution subsidiaries established in the Group’s strategic markets. Rémy Cointreau is listed on Euronext Paris.

For more information, please visit www.remy-cointreau.com.


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2024. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit https://ecospirits.global/.



ecoSPIRITS Releases Second-Generation CircularONE Software Platform

SINGAPORE 07 November 2024 ecoSPIRITS has released a major update to its CircularONE™ cloud-based software platform. The release represents another milestone in the company’s Intelligent Circular™ roadmap, which is ecoSPIRITS’ vision for the future of the circular economy. The new CircularONE 1.1 release offers upgraded core architecture for better management of a complex global IoT network of circular hardware assets as well as three new functional modules: native ecoTOTE tracking, advanced hardware management and user administration.

The first phase of ecoSPIRITS’ cloud-based CircularONE software was released in early 2022. Sitting at the centre of ecoSPIRITS’ circular technology solution, CircularONE is designed to improve the safety, scalability and efficiency of the closed loop packaging network. CircularONE powers operations management, supply chain traceability, and commercial intelligence for ecoSPIRITS customers. In late 2022, ecoSPIRITS announced the appointment of Derek Tang as Chief Technology Officer and additional details on its plans for the development of CircularONE. With responsibility for overall product and technology development at ecoSPIRITS, Tang has been working with his team to build the CircularONE platform into an industry-leading solution for circular network management.

The new CircularONE 1.1 release makes it easier to manage the complex global IoT network of circular hardware assets.

One of the key benefits of the new CircularONE 1.1 is that ecoSPIRITS customers can now track and manage their fleet of ecoTOTEs within a single platform. Entire ecoTOTE fleets can be pre-registered to provide a comprehensive picture of inventory level, asset locations and circulation data. Users are given the flexibility to manage ecoTOTEs individually or grouped by pallet or production batch, so they can easily be tracked through the supply chain. CircularONE 1.1 has enhanced user access restrictions, providing more flexibility to ensure that only those with the necessary permissions can track and manage ecoTOTEs.

ecoSPIRITS customers can now track and manage their fleet of ecoTOTEs from a single platform.

With CircularONE 1.1,  ecoSPIRITS’ licensed operators and partner companies can manage all of their hardware assets – ecoPLANTs, SmartPours and ecoTOTEs – through one dedicated interface. In addition, users now have access to a comprehensive historical record for each individual hardware asset. CircularONE 1.1. also helps users manage each of their SmartPour dispense systems remotely, giving them the ability to push configuration changes, such as new volume dispense settings, via the software platform. Using the CircularONE mobile app, users can also easily and instantaneously report hardware issues.

All hardware assets – ecoPLANTs, SmartPours and ecoTOTEs – can be managed through one dedicated interface, linked to the CircularONE mobile app.

Finally, ecoSPIRITS customers who use the CircularONE 1.1 benefit from an independent space to manage all the users within their organisation, giving them control over who can access the system and what can be accessed by each user. For larger scale partners, CircularONE 1.1 offers high levels of flexibility and security, allowing them to customise the system’s access controls based on their needs. Smaller scale partners meanwhile can benefit from using default settings, resulting in a streamlined onboarding process. These partners can access the more enhanced setup and control features later, if needed.

ecoSPIRITS customers can use CircularONE 1.1 to control what can be accessed by each user within their organisation.

The major update to CircularONE not only includes three new functional modules, but it focuses specifically on delivering an enhanced user experience. All user modules now fall under a unified CircularONE-themed design, while the system is also more intuitive to support a smooth user onboarding process and to reduce the learning curve for new users. By transitioning to a scan-based process across the full platform, the chance of errors derived from manually inputting data is minimised. Overall, the new CircularONE 1.1 is intuitive, efficient, and easy to use.

With a focus on user experience, the new CircularONE 1.1 is more intuitive to support a smooth user onboarding process.

The new CircularONE 1.1 release is now rolling out in phases to ecoSPIRITS’ customers around the world. In Scotland, Diageo is using the new ecoTOTE tracking module to manage closed loop operations of a fleet of Gordon’s Gin and Captain Morgan Rum ecoTOTEs. With the help of national drinks supplier and wholesaler, Matthew Clark, these ecoTOTEs move between the ecoPLANT, which is based in Kirkaldy, Scotland, and a selection of hospitality outlets operated by Stonegate, one of the United Kingdom’s largest hospitality groups. Diageo and the Nolet Group are also using CircularONE 1.1 in the Netherlands to manage the distribution of their Ketel One vodka brand in ecoTOTE format. The ecoTOTEs are filled with Ketel One at a new ecoPLANT at the Nolet Distillery in Schiedam. They are then deployed to premium cocktail company, Amanti Cocktails, for the creation of pre-mixed cocktails, after which they are returned to the ecoPLANT for cleaning and refilling.

Diageo is using CircularONE 1.1 to manage ecoTOTEs of Gordon’s Gin and Captain Morgan Rum in Scotland, and for Ketel One vodka in the Netherlands.

CircularONE will continue to develop with through a phased release roadmap for the year ahead, including the integration of new hardware and the continual improvement of the IoT interface and its performance. A dedicated ecoPLANT operating system is one of the next areas of focus on the CircularONE roadmap, with more details to be available in the coming months.

Derek Tang, Chief Technology Officer, ecoSPIRITS

“CircularONE has been designed to deliver high levels of product safety, operations scalability and cost efficiency. We are pleased to be able to release this latest round of new features and upgrades. Having made a concerted effort to focus on user experience, we are confident our customer partners around the world will find it even easier to manage their circular operations and hardware. Customers can also feel reassured that their data is easy to manage while also having high levels of security.”

Eric Tan, Independent Board Member, ecoSPIRITS

This software platform has been created to help ecoSPIRITS’ customers deliver circular solutions at unprecedented scale and this latest upgrade will make it even easier for them to do so, while also offering increased security and hardware management functions. It’s great to see this software platform go from strength to strength and I’m looking forward to the next phase of the CircularONE roadmap.”

For media inquiries or general information on ecoSPIRITS, you may contact Sonya Hook, Head of Communications [email protected].


About ecoSPIRITS

ecoSPIRITS is a circular economy technology company that has developed the world’s first low carbon, low waste distribution technology for premium spirits and wine. Our patent-pending closed loop system nearly eliminates all packaging waste in the supply chain. By dramatically reducing packaging and transport, ecoSPIRITS provides a transformative carbon footprint reduction. Founded in Singapore in 2018, the ecoSPIRITS technology is now available in more than 27 countries across Asia Pacific, Europe and the Americas. Nearly 3,000 leading bars, restaurants, hotels and retailers have adopted the technology, including Michelin-starred restaurants, World’s 50 Best and Asia’s 50 Best bars and iconic hotels. ecoSPIRITS is now rapidly building a global network of closed loop service, with coverage to grow further in 2024. Together with our brand partners, importers, distributors, wholesalers, venues, and retailers, we are already making a difference. Each year, ecoSPIRITS and our partners are eliminating hundreds of tons of single use glass waste, planting tens of thousands of trees, and inspiring others to change.

For more information, please visit https://ecospirits.global/.



Privacy Preference Center